Honestly if you’ve never heard of k-pop before, you’ve been living under a rock. Different K-pop idols are slowly expanding the music genre all over the world. As you roam the streets of Seoul it’s K-pop you hear the most.

The Idols are displayed in shops, Subways on busses and huge billboards outside. As an idol you’re very influential for especially the youth.

We spoke to VAV, a K-pop group who told us all about being K-idols.

VAV. "what it's like to be an idol from De Nieuwsredactie on Vimeo.